Google Analytics 4 (GA4) reporting has received some criticism and feedback from users since its release. Despite GA4 offering an array of reporting tools, users may face confusion regarding the location of certain reports or the type of data in the interface. In this article, we delve into common reporting queries and where to locate them in GA4.

Backstage is an open platform for building developer portals – locations where companies can engage in technical outreach and education. These portals enable the provision of software documentation, example code, tools, and knowledge bases to enhance communication and functional collaboration. From a developer's perspective, a developer portal simplifies API management.

Feature flags, also known as feature toggles or feature switches, are a powerful tool in software development that allows developers to enable or disable specific features or functionalities in an application. In the dynamic landscape of front-end development, the integration of feature flags has emerged as an indispensable strategy, unlocking a realm of possibilities for developers seeking agility, flexibility, and enhanced control over their projects.

In this article, we explore the key differences between Agile Analytics and Traditional Analytics to help organisations make informed decisions about their analytical strategies.

Ever wondered how fast your code goes from "I got an idea" to "Boom, it's live"? That's where Lead Time for Changes comes in – it's like your code's speedometer. Wanna know if your code changes are speedy like The Flash or just taking a stroll? In coding, finding the perfect rhythm is the key!

Have you ever wondered why some software applications perform better than others? The answer is simple: they have well-defined Service Level Objectives (SLOs).

As the saying goes, "You can't manage what you can't measure." This is especially true in software development, where the success of a project hinges on the performance of the development team. But fear not! Machine learning is here to help.

Creating a search feature on your website can significantly improve the user experience. A well-designed search bar can be a powerful tool for increasing engagement and conversion. In this article, we will focus on adding an easily implemented and fast search feature to your website with the help of Google's Custom Search API.

Having a good SEO is critical for your website. An increasingly important part of that means having good meta tags for pages and articles on your site. We have an extremely scalable setup at ZEN Software using a headless CMS, Cloud Platform and a world-class content delivery network. Adding good SEO to a CaaS setup in 5 easy steps!